The Lab

The two terms get used interchangeably. They're not the same — and the distinction changes your economics, your competitive position, and how acquirers value your business.

A step-by-step framework for modeling what your payment volume is actually worth under each monetization model — the same approach used in advisory engagements.

The model that sits between ISV Referral and full PayFac registration — 60–80% of the economics at 20–30% of the cost. Here's how it works and when it's the right move.

Generic payments advice doesn't account for how vertical SaaS actually works. Here's what changes when your merchants are all in the same industry — and how to use that to your advantage.

Most provider evaluations start with pricing and end with regret. The 8 questions that actually determine whether a payments partnership works — from someone who doesn't sell processing.

PayFac, payment facilitator, managed PayFac, sub-merchant — the terminology is confusing by design. Here's what it actually means for SaaS platforms, explained without vendor spin.

The four ways vertical SaaS platforms turn payment volume into revenue — from simple referral residuals to full payment facilitation, with real economics for each.

The two most common structures for monetizing payment volume — and a practical framework for choosing the right one based on your volume, risk tolerance, and growth stage.

The two most common paths for vertical SaaS platforms — and how to know which one matches your stage, volume, and risk tolerance.

A clear-eyed breakdown of implementation cost across all four models — before you commit to a vendor or a path.

Activation is where payments programs fail. Here's why — and what the platforms that get it right do differently.

What the numbers actually mean, where the margin comes from, and how to know if your payments program is performing.

A walkthrough of the framework behind the Margin Multiplier — the four models, the inputs that matter, and how to interpret the output.